Wednesday, 4 March 2009

Packaging Design

Ok so this project we were asked to create packaging for Homebase's Grow your own range. We were to come up with a solution to encourage people to grow their own fruit and vegetables. I thought I would enjoy this project as I liked packaging at college but reading up on the many ways of growing your own fruit and veg just confused the hell out of me! Which caused many problems along the way.

Anyway here are two of my final designs. My main target was parents/families. I felt an illustrative approach was best suited to this audience.This one is a label that would be wrapped around a plant pot of a young pear tree.

This is my packaging for growing your own strawberries